Touch Beauty Primer is your backstage pass to flawless styling — a professional no-rinse prep that instantly boosts hair strength, energy, and manageability. Powered by MACROPRO, it hydrates, conditions, and lightly thickens without weighing hair down, creating the perfect canvas for any look. From cutting to blowouts, it makes styling smoother, faster, and effortlessly beautiful.

• Instantly restores strength and vitality to all hair types
• No-rinse formula that preps and protects before styling or cutting
• Powered by MACROPRO for enhanced performance and results
• Hydrating film reduces porosity and dryness for smoother strands
• Light thickener helps define without heaviness
• Makes styling easier, faster, and more polished from start to finish

Limnanthes Alba: Limnanthes oil has a very high penetration capacity that ensures a restructuring and physicalizing effect.

Apply in small doses on wet hair as a ‘care base’ you can overlap with every other styling product. In blend with other styling products it enhances their cosmeticity.
Examples:
Mixed with Control Freak will give a more cosmetic result, controlling frizz and maintaining the wet effect;
Beauty Primer mixed with Pure Waves will replump the hairstyle. It can be used in blend with other products also to lighten their hold factor.
Examples:
Mixed with Rock me will give the style moldability and medium-strong hold; mixed with Be Matt, it will thicken the hair and give a medium hold.

Meadowfoam seed oil has a very high penetration capacity that provides a thickening and repairing action.